Indie Product Marketing • January 27, 2025

How to Get Users for Your Lovable App (Without Ads, Launches, or Luck)

So you've built something on Lovable — maybe it's a time tracker, a freelancer CRM, a chrome extension, or an AI sidekick for busy founders. You shipped it fast. You posted the link. And now... crickets.

No traffic. No signups. Just you refreshing your dashboard like it owes you money.

Here's the good news: it's not your product's fault. The bad news? You probably haven't marketed it properly.

Most Lovable projects never take off — not because the idea is bad, but because the distribution is missing.

This post will show you exactly how to fix that.

No budget. No ads. No growth hacking BS. Just practical, proven steps to get your first real users.

First, understand this: Lovable makes building frictionless — not distribution.

Lovable is a gamechanger because it lets you ship in hours, not months. But building fast is only half the game.

The other half? Getting real people to try, use, and share what you built.

And that part still requires effort, but you can automate most of it using Cassius AI — a marketing co-pilot that runs your entire go-to-market with AI agents.

So let's walk through the exact steps to get users for your Lovable app.

Step 1: Post your app on Reddit — the right way

Reddit is still the most underrated distribution channel for early products.

But here's the trick: You don't post "Hey I made this, check it out." That gets you banned or ignored.

Instead, post in context. Here's how:

Example Post (r/Entrepreneur):

Title: "Freelancers — how are you currently tracking your time for clients?"
Body: "I noticed I was losing hours each week just trying to backtrack how much time I'd spent on client work. I ended up building a small tool to fix it — happy to share if that's something others are dealing with too."

Then reply in the comments (or DMs) with your app. Zero spam. 100% inbound interest.

Want to automate this? Cassius's Reddit Post Agent writes and schedules these kinds of curiosity-driven posts for you.

Step 2: Reply under competitor mentions

You know who your best early users are? People complaining about your biggest competitor.

Reddit is full of comments like:

  • "Toggl is great but the UX is kinda bloated."
  • "I wish there was a time tracking tool that didn't make me log in every time."
  • "I hate using X for this, it always breaks."

Find those threads and reply like a helpful human.

Example Reply:

"Ah, yeah I had the same issue with Toggl. I ended up building a simpler version that just auto-logs your sessions and lets you export time for clients — if you're curious I can drop the link."

It works. Every time. Cassius's Reddit Reply Agent finds and writes these for you, daily.

Step 3: Hit the indie hacker crowd

You made something indie. Talk to indie people.

Post your story in:

  • r/IndieHackers
  • r/SaaS
  • r/SideProject
  • IndieHackers.com
  • Twitter (X)

Tell them why you built it — not just what it does.

Example Hook for X:

"Built a time tracker for freelancers in 5 hours using @lovablehq — because every existing tool was bloated or ugly. Here's what it looks like 👇"

Make it feel like a behind-the-scenes post, not a pitch.

Step 4: Write an SEO blog for the specific problem it solves

Your Lovable app solves something real. Someone is Googling that exact problem right now.

Write a blog post like:

  • "Best time trackers for freelancers in 2025"
  • "Simple alternatives to Toggl"
  • "How I stopped losing billable hours and built a tool for it"

Cassius's SEO Agent can generate this for you, keyword-rich, with metadata ready to rank. You just hit publish.

Bonus: this also helps you show up in ChatGPT and Perplexity searches via GEO (Generative Engine Optimization).

Step 5: Find micro-influencers in your niche

Whatever your app solves, someone is already talking to that audience on TikTok, Instagram, or YouTube.

Use Cassius's Influencer Agent to:

  • Find creators talking to your niche
  • Send them a DM like:
"Hey [Name], I just launched a tiny tool that helps [freelancers/designers/writers] do X. Would love to send it to you + maybe collab if it vibes."

Offer $50–$100 for a short review. You'll likely get way more back in traffic.

Step 6: Turn your problem into a short TikTok or Reel

Use Cassius's Short-Form Agent to create a 30-second script that shows:

  • A relatable struggle (e.g. forgetting to log time)
  • A dramatization of the pain
  • A simple fix using your product

Even a small TikTok account can bring in dozens of curious users if the problem hits.

You don't need to be an influencer. You just need to be relatable.

Step 7: Rewrite your landing page in your user's voice

Most Lovable apps have landing pages that say:

"Lightweight time tracking with real-time data and simple exports."

What users actually say is:

"I just want something that tracks time and doesn't make me think."

Use Cassius's Market Research Agent to pull real phrases from Reddit, forums, and comment sections, then rewrite your landing copy in plain human English.

This alone can double your conversions.

Final Thoughts: Build fast. Distribute faster.

Lovable makes it easier than ever to build cool products. But the hardest part is still getting users.

If you wait for traffic, you'll be waiting forever. If you share it like a human, in the right places, with the right message — it'll grow.

The real lesson? You don't need ads, press, or luck.

You just need to distribute like a founder who knows where their people are. And now, with Cassius, you don't even need to do it manually.


Built something cool on Lovable?

Plug it into Cassius AI and let the agents market it for you. Go from "launched" to "used" in a week. Let's get your first 100 users — and then 1000.